Jack Welch, former CEO of GE, famously argued that a CEO’s main constituencies should be employees, customers, and products — not shareholders. His view was that shareholder value is a result of getting those three right, not a goal in itself.
This shift in thinking is something I’ve seen more leaders adopt, especially in today’s challenging economy. The most effective leaders invest in their people and culture first. They know that a motivated, engaged workforce delivers results more consistently and with greater innovation than one driven solely by quarterly targets.
In the South African market, where the competition for high-calibre talent is intense, CEOs who focus purely on short-term returns often find themselves in a cycle of costly turnover and rehiring. In contrast, leaders who prioritise wellness, trust, and engagement not only retain talent but also attract leaders who want to be part of something sustainable.
If you’re looking to strengthen your leadership team, improve retention, or ensure your succession plans are ready for the future, I’d be happy to share strategies I’ve seen work across industries. You can message me here or email me at jayson@outsidecapital.co.za.
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